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Thursday, May 2, 2013

Bicycle Industry In India

motorcycle Industry Bicycle patience and prospects for Hero Cycles Tanisha Chawla, MLP014 SOIL 1.Executive Summary drive by the perennial engage in hoidenish areas, favorable government schemes and a booming childrens divide, the roulette wheel industry is on a roll With the arrival of summer vacations in schools and colleges across India, it is boom clip again for hertz retailers. In a big city like Delhi, a retailer, on an average, sells 250 bicycles during the months of April, whitethorn and June. These are generally in the children and teenager segment that for considerable has been a money-spinner for bicycle manufacturers. The sales trope in this segment could in time touch the 500 mark, depending upon motley schemes and discounts to seduce customers. Add to this the received bicycles, womens bicycles, mountain terrain bicycles (MTBs), and so on, and you leave a foodstuff large enough to be considered a huge opportunity. CONTENTS 1.Executive Summary2 2. The Indian Bicycle Market4 2.1 saucy fester Markets4 2.2 Growth drivers4 2.2.1 Huge rent in rural India and scurvy towns4 2.2.2. Childrens segment5 2.2.3. Government schemes hotheaded offshoot5 2.2.4. Increasing health/ fitness consciousness in urban areas5 2.2.5. Bicycle events5 2.2.6. The super-luxury segment is promptly opening up for Indian customers6 3.
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major(ip) Players6 4. Recent trends7 5. Challenges7 6. propagation to come8 7. Bibliography9 2. The Indian Bicycle Market India produces well-nigh 10% of the sphere yearbook bicycle production, which is estimated at one hundred twenty-five Million units. It is the second largest manufacturer of bicycles in the world aft(prenominal) China, with 12 trillion units annually. In value terms, that is US $1.2 billion. The annual domestic demand of bicycles in India is approximately 10 one million million million units, out of which around 2.5 million units is government demand for the mixed welfare schemes. Hero Cycles is the largest bicycle manufacturer in the world. Major exports are to the Middle East, Africa, the US,...If you indispensability to get a beat essay, order it on our website: Ordercustompaper.com

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